Shoppable Videos That Let Customers Buy While They Watch
Add TikTok-style video widgets to your Shopify store. Carousel, stories, grid, and popup formats—all with product tagging so customers can shop without leaving the video.
Video Sells—But Only If It's Shoppable
You've invested in product videos. They live on your Instagram, your TikTok, maybe scattered across product pages. But video content on its own doesn't drive sales—it drives views.
Superreel turns passive video into active shopping. Customers swipe through your videos in a familiar TikTok-style player, see products tagged at the bottom, and add to cart without ever leaving the experience. Video becomes a sales channel, not just a content type.
What You Get
Four Widget Types
Place videos anywhere on your store.
- Carousel - Horizontal scrollable video cards, perfect for homepages
- Stories - Instagram-style circular thumbnails that open to full-screen video
- Grid - Multi-column video gallery for dedicated video pages
- Popup - Floating video bubble or card that appears on any page
TikTok-Style Player
The viewing experience your customers already know.
- Full-screen vertical video
- Swipe up/down navigation
- Keyboard and mouse wheel support
- Progress bar and video counter
- Mute/unmute toggle
Product Tagging
Connect videos to products.
- Tag multiple products per video
- Products appear at bottom of player
- "Add to Cart" without leaving video
- Works with all Shopify product types
Import From Social
Don't re-upload everything.
- Connect your Instagram account
- Connect your TikTok account
- Import videos directly with OAuth
- Preserves captions and metadata
Dynamic Display
Show the right videos automatically.
- Product pages show videos tagged to that product
- Collection pages show videos from products in that collection
- No manual configuration needed per page
Analytics
Understand video performance.
- Total views and unique viewers
- Watch time and completion rates
- Top performing videos
- Geographic and device breakdown
Live in 10 Minutes
Install
Add Superreel from the Shopify App Store. Works with any Online Store 2.0 theme.
Add Videos
Upload directly, or import from your Instagram or TikTok account.
Tag Products
Connect videos to the products featured in them.
Create Feeds
Organize videos into collections for different widgets or pages.
Add Widgets
Use the Shopify theme editor to place carousel, stories, grid, or popup widgets anywhere.
Go Live
Enable your widgets and let customers start shopping from video.
Widgets For Every Use Case
Pricing
7-day free trial on Pro plan. No credit card required to start.
Free
Pro
Popularor $149/year (save $30)
Frequently Asked Questions
No. Videos load lazily and use adaptive streaming (HLS). Only the video being watched uses bandwidth.
MP4 is recommended. Videos are processed and optimized automatically after upload.
Yes. Connect your accounts via OAuth and import videos directly. No downloading and re-uploading.
Yes. All widgets are fully responsive. The TikTok-style player is optimized for touch navigation.
Yes. Tagged products appear at the bottom of the player with "Add to Cart" buttons.
Enable "Show videos dynamically" on a widget. On product pages, only videos tagged to that product appear. On collection pages, videos tagged to any product in the collection appear.
Videos are hosted on Mux, a professional video infrastructure provider. Fast, reliable, and optimized for streaming.
Yes. Configure size, spacing, colors, autoplay behavior, and more through the Shopify theme editor.
Email us at hello@webmakers.studio. Pro plan users get priority support.
Ready to Make Your Videos Shoppable?
Install Superreel and add your first video widget in under 10 minutes. Free plan available.