Top 10 Spin to Win Apps for Shopify (2025)
We tested and compared every major spin-to-win and gamified popup app on the Shopify App Store. Here's our honest breakdown of features, pricing, and which ones actually drive conversions—not just impressions.
Why Gamified Popups Outperform Static Ones
Email popups have a problem. The average popup converts at just 3.09%, and most visitors close them within seconds. Shoppers have developed banner blindness—they've seen "Get 10% off" so many times that it no longer registers. The popup fires, they instinctively close it, and you've lost that subscriber forever.
Gamified popups flip the script entirely. Instead of passively asking for an email address, you invite the visitor to play a game—spin a wheel, scratch a card, pick a mystery box. The psychology is simple: people are naturally drawn to games, uncertainty, and the possibility of winning. Research from the Journal of Consumer Research shows that uncertain rewards increase engagement by up to 68% compared to fixed rewards.
The numbers back this up. Stores that switch from static popups to gamified ones typically see a 2-3× improvement in email capture rates. Some report conversion rates above 12% on their spin-to-win popups, compared to 3-4% on traditional designs. The reason is reciprocity—visitors feel they've earned their discount by playing, making them more likely to both provide their email and actually use the code.
But not all spin-to-win apps are created equal. Some are feature-packed but slow down your store. Others look great but lack Shopify integration basics like automatic discount code generation. We installed, configured, and tested each app on this list to give you an honest comparison.
What to Look For in a Spin to Win App
Before choosing a gamified popup app, evaluate these critical factors that separate the good apps from the great ones.
Game Variety
More game types means more flexibility. Spin wheels are the classic choice, but scratch cards, mystery boxes, and memory games each appeal to different audiences. Having multiple options lets you A/B test and find what resonates with your customers.
Performance Impact
A popup app that tanks your page speed is counterproductive. The best apps load asynchronously, meaning they don't block your page content. Check if the app adds significant JavaScript bundle size—anything over 50KB gzipped is cause for concern.
Shopify Native Integration
Look for apps that create real Shopify discount codes, sync captured emails to Shopify customers, and work seamlessly with Shopify's checkout. Third-party-only integrations add unnecessary complexity.
Customization Depth
Your popup should look like part of your brand, not a generic template. Full control over colors, fonts, copy, images, and prize configuration is essential. Bonus points for custom CSS support.
Trigger Controls
Exit intent, time delay, scroll depth, and page-specific targeting are table stakes. Advanced apps also offer device targeting, new vs. returning visitor rules, and geographic targeting.
Pricing Transparency
Many popup apps use impression-based pricing that gets expensive fast. A store with 100K monthly visitors can rack up serious bills on per-impression plans. Look for flat-rate pricing or generous free tiers.
The 10 Best Spin to Win Apps for Shopify
Ranked by game variety, Shopify integration, pricing, and overall value.
Superpop
4 game types, free plan, native Shopify integration
Best for: Stores that want the most game variety at the best price. The free plan is legitimately usable—not a crippled trial.
Original Wheelio
The OG spin wheel with proven track record
Best for: Established stores that want a battle-tested solution and don't mind paying a premium for it.
WooHoo Popups
Fun gamified popups with multiple game styles
Best for: Mid-size stores looking for a well-rounded gamified popup with email platform integrations.
Wheelify
Spin wheel popup focused on simplicity
Best for: Stores that just want a simple, reliable spin wheel without extra complexity.
G:Spin Wheel & Email Popup
Spin wheel with coupon code integration
Best for: Budget-conscious stores that want a straightforward spin wheel popup.
EVM Spin Wheel
Spin to win with email & SMS capture
Best for: European stores that prioritize GDPR compliance in their popup strategy.
Lucky Spin Wheel
Simple and lightweight spin to win
Best for: Small stores or beginners who want the simplest possible spin wheel solution.
ClawCrane
Unique claw machine game popup
Best for: Stores that want a truly unique and memorable popup experience that stands out from the sea of spin wheels.
Spin Wheel by Starter
Budget-friendly spin wheel popup
Best for: Brand new stores on a tight budget who just need basic spin-to-win functionality.
Privy Spin to Win
Part of the larger Privy marketing suite
Best for: Stores already using Privy for email marketing who want to add a spin wheel to their existing setup.
Feature Comparison Matrix
Side-by-side comparison of the key features across top spin-to-win apps.
| Feature | Superpop | Original Wheelio | WooHoo Popups | Wheelify | ClawCrane |
|---|---|---|---|---|---|
| Spin Wheel | |||||
| Scratch Card | |||||
| Mystery Box | |||||
| Memory Game | |||||
| Free Plan | |||||
| Auto Discount Codes | |||||
| Shopify Customer Sync | |||||
| SMS Capture | |||||
| Exit Intent Trigger | |||||
| Mobile Responsive | |||||
| Analytics Dashboard | |||||
| Custom Branding |
Pricing Comparison
How much does each app cost? Here's a clear breakdown of free and paid plans.
| App | Free Plan | Paid Plans |
|---|---|---|
| Superpop | Free (5K impressions, all games) | $10/mo (unlimited) |
| Original Wheelio | No free plan | From $14.92/mo |
| WooHoo Popups | Free (limited) | $12.99 – $79/mo |
| Wheelify | Free to install | Premium features extra |
| G:Spin Wheel | Free (basic) | $9.99 – $19.99/mo |
| EVM Spin Wheel | Free (basic) | $12.99 – $29.99/mo |
| Lucky Spin Wheel | Free (basic) | $9.99 – $14.99/mo |
| ClawCrane | Free (basic) | $12.99 – $24.99/mo |
| Spin Wheel by Starter | Free (basic) | $9.99/mo |
| Privy | Free (100 contacts) | $15 – $45/mo+ |
Frequently Asked Questions
Yes. Multiple studies and real-world data show that gamified popups convert 2-3× better than static email popups. The key mechanism is the endowment effect—visitors feel they've earned their discount by playing a game, making them significantly more likely to provide their email address and actually use the code at checkout. Stores typically see email capture rates jump from 3-4% to 10-15% after switching to gamified popups.
It depends on the app. Well-built apps like Superpop load asynchronously, meaning they don't block your page content from rendering. This means zero impact on your Core Web Vitals and page speed scores. However, some older apps load synchronously and can add 200-500ms to your page load time. Always check the app's performance impact before committing.
Most apps on this list integrate with popular email platforms either directly or via Shopify's customer data sync. Apps like Original Wheelio and WooHoo offer direct Klaviyo/Mailchimp integrations. Superpop syncs data to Shopify customers, which then flows to your email platform through Shopify's native integrations. Both approaches work—direct integration is marginally faster for email automation triggers.
All reputable spin-to-win apps use browser cookies to track who has already played. When a visitor spins the wheel and claims their prize, the app sets a cookie that prevents the popup from appearing again for a configurable period (usually 7-30 days). Some apps also use email validation to prevent the same email from being submitted twice.
The popup itself is just a collection mechanism—GDPR compliance depends on how you handle the data. Make sure your popup includes a link to your privacy policy, you have consent language before email submission, and you only use collected data for the stated purpose. Most apps on this list include GDPR-friendly options like consent checkboxes and privacy policy links.
Superpop offers the most generous free plan in this category. You get all 4 game types (spin wheel, scratch card, mystery box, memory match), full customization, automatic discount codes, and Shopify customer sync—all for free with 5,000 monthly impressions. Most competitors either don't have a free plan or severely limit features on their free tier.
Yes, all spin-to-win apps let you control the prizes and their probabilities. You can set up segments on the wheel with different prizes (10% off, 20% off, free shipping, try again) and assign percentage odds to each segment. This is crucial for controlling your discount budget while maintaining excitement.
Both have their place. Exit intent works well for desktop visitors—it catches them as they're about to leave. Time delay (5-15 seconds) works better for mobile visitors where exit intent isn't as reliable. The best strategy is to use exit intent for desktop and time delay for mobile, which most apps on this list support through device targeting rules.
Ready to Gamify Your Popups?
Start with Superpop's free plan—all 4 game types, auto discount codes, and Shopify sync included. No credit card required.